Google AdSense is the main source of income for bloggers. The technology giant’s ad serving platform guarantees regular earnings as long as you get a good amount of traffic to the blog.
As we know, AdSense pays you for user clicks. Ads appear on your web pages based on the keywords they contain and the payment will vary by each keyword. Google will pay higher for some keywords and lower for others. It’s your responsibility to find profitable CPC keywords to get a higher payment for AdSense.
In this post, we will tell you how to find high paying Google AdSense keywords in 2020 and beyond.
Finding Highest Paying Google AdSense keywords
There are three major tools to discover the most profitable Google AdSense keywords.
- Google Keyword Planner
Sign in to Google AdWords first. It is a Google service for advertisers. But you can use it for keyword research to find low competition as well as profitable keywords.
Enter your desired keyword in the first box. It should be something like iOS apps, blogging tips, gadgets, etc.
Scroll down to targeting option to filter your keywords. It includes targeting country, language and search engine. Most of the websites target users in the United States and you can change the location if needed.
Google AdSense pays higher for clicks from US readers. If your post target a specific place in the country, tap the pencil icon next to the country name and enter a location to target. Do an advanced search if needed.
Go to Keyword filters. Enter average monthly searches, suggested bid and competition type. The suggested bid is our CPC. Type a figure there (eg, $50) to display the highest paying Google AdSense keywords.
Once you finished, click Get ideas button.
The results will look like this,
These are the most profitable AdSense keywords for our search query. Consider average monthly searches, global volume, and competition level before start writing the topic. Add necessary keywords in the content, only then that Google will be able to show relevant ads on them to invite clicks from your readers.
Semrush is a great tool for competitor analysis, keyword research, and SEO. It allows you to dig into any website’s profile in detail. Find out your competitor’s top posts, backlinks, keywords, and many other factors that you want to spy to dominate the competition. It also allows you to detect the high paying Google AdSense keywords easily.
Open Semrush and click Keyword Analytics from the left pane of your dashboard, followed by Keyword Magic Tool. Enter your query in the search box, choose a target location, and hit search.
I searched ‘Make money online’ topic ideas and get these results,
On the top, you will see an option to filter the results. Semrush lets you filter the keywords by search volume, keyword difficulty, CPC, and competition.
Click Advanced filters link and enter a CPC rate in the from field. Ex. 25 (USD). Hit on Apply to save changes and show the most profitable Google AdSense keywords.
These are the most profitable Google AdSense keywords for the query ‘make money online’. Some of them are highly competitive keywords and you can filter the results again by going back to the previous menu.
Type a figure in the maximum competition field to apply another filter on your keyword research. It will bring profitable and low-competition keywords for your query.
Click a keyword to explore the topic more elaborately. Now you can see its live updates, search trends, related keywords, organic search results, etc.
Ahrefs is one of the most comprehensive tools for businesses to discover new content and link building opportunities. It will guide you on SEO, keyword research, backlink analysis, rank tracking, and other things you need to rank higher in search engine results.
Ahrefs can search for keyword ideas on Google, YouTube, Amazon, Bing, and others. The results will appear with the advanced metrics like search volume, traffic, keyword difficulty, CPC, etc.
Now we’ll tell you how to find high CPC keywords using Ahrefs.
Open Ahrefs and click Keywords explorer from the top menu. Tap the ‘New list’ button to prepare your keyword ideas and set a target location to search.
Ahrefs will research keywords and display results with search volume, clicks, CPC, keyword difficulty, and others. Click a keyword to view relevant keywords.
Tap More filters to find the most profitable Google AdSense keywords. Choose Cost Per Click filter and enter a figure in the minimum field. Click on Apply.
Now you can see the most profitable Google AdSense keywords for the query entered. Use other filters to detect less-competitive and trending keywords that may help you to increase AdSense earnings.